`All translators are writers! How many times you’ve come across this phrase? The best language translators in Delhi believe that translators and writers are the two sides of the same coin. Both are bound by one string— the act of writing. Be it a case of creative writing or the specialized, the act of writing and creating makes one a translator or a writer. Creative writing is nothing but a translational process. Much like translation, creative writing is all about the textual transformation or materialization of thoughts, imagination, and artistry. Creative writing and translation—both are stimulating processes. Every fragment of […] Read more
Has your boss ever screamed for more media coverage, despite your best performance? At some point, s/he might have. In spite of showing such dedication, there are times when we get urgent requests from our bosses. As communication professionals, we constantly follow up with editors and reporters so that they recognize and publish our clients’ work. So, what’s the best way to achieve more coverage in media?
Gone are the days when we could completely rely on earned media to publish our clients’ name on big platforms. However, in today’s media world, pitching editors and reporters is not an easy task. […] Read more
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Social Media has given giant sized MNCs and small SMEs an equal footing to compete in encouraging the buyers to purchase their respective products. People dislike being told, but enjoy being communicated to, and that is what brands are doing today. The… […] Read more
Before the advent of the internet and social media, Public Relations (PR) was restricted to press releases and coverage of a corporate news/event in the print media and on Television. Now in 2016, PR is more about branding and image building than just … […] Read more