Program written language vs. human written language – which connects more?

Technology is taking over, unthinkable feats have become accessible, but technology has its list of cons. Artificial intelligence has spread its web across most of the niches. Like everything else, AI-generated content is ready to take over human content creators. That is certainly a scary thought. Content creation is by far one of the most critical aspects of digital marketing. Now programs might be able to write content in no time.

Computer-written programs lack the human touch. AI-generated content may bring appropriate facts and numbers to the table. Still, creativity can only be expressed by the human mind. As we all […] Read more

How localizing content can boost your growth?

Starting a new venture is a gigantic task. What if your audience does not understand the business?
We are living in a digital age. A high percentage of the world, including your audience does not necessarily understand English. What success would your business make on international grounds if the audience isn’t able to comprehend the idea itself? To make sure that your business reaches out to the maximum audience, you need to localize it.

Content localization is not different from translation. Translation is the most essential part of the overall content localization strategy.

The ability to connect with customers is […] Read more